OPTICHROME BLOG Hot off the press

Rizla World Super Bike Presentation Box

220 years of heritage and innovation have led Rizla to be the dynamic brand it is today. Originally established as a family company, its roots date back to the 16th century thanks to the inspiration of Pierre Lacroix (hence the famous Rizla “cross”) with the family later granted their production licence by Napoleon in 1796. Synonymous with bold, inventive creativity, Rizla products are now sold in more than 120 countries worldwide.

As a family company ourselves, we were delighted to be commissioned to produce this very special limited edition presentation box which forms part of a VIP guest giveaway at the World Superbike Championships 2017.