OPTICHROME BLOG Hot off the press

Graphic standard for carbon calculation

“Paper is natural – over 50% of paper produced in Europe is made with recovered paper.”

ClimateCalc is the only international graphic standard for carbon calculation in the world. It not only measures the carbon impact of a printing company but also of individual products.

Robust and simple to use, the standard complies with both ISO14064-1 and the Greenhouse Gas Protocol, and its methodology has been verified by SGS. For the basic product, a company simply needs employee numbers, annual energy and paper usage, and their yearly tonnage of paper waste.

Once these figures have undergone a desk-based audit by the BPIF, the company receives certification and a verified site carbon footprint. You can then start to calculate the footprint of your individual products. All you have to do is input the weight of the paper for the job and the distance it travels to the customer, and ClimateCalc does the rest.

Howard Hunt was the first company to take up ClimateCalc when one of their major customers wanted to know the carbon footprint of the products they supplied. Howard Hunt’s, group business development manager, Fergus McManus, said, “Once we had provided the evidence for the audit, it was extremely easy to use. We can now provide a carbon figure for all the jobs we produce in seconds. We are able to keep many of our clients informed about their carbon usage and can offer this service to all our current and potential customers.”

 Optichrome have also adopted the standard. The company’s sales director, Vivien Nuttall, said, “TheBPIF’s ClimateCalc has enabled Optichrome to win a substantial amount of business from a local charity that will only work with suppliers who have very high environmental accreditations.

Being able to calculate the carbon footprint on every job reinforces our commitment to reducing the impact of our products on the environment. The BPIF’s representative, Steve Walker, guided us through the initial set-up and presented to our customer, explaining the calculations behind the template and how to use the calculator. Thanks to Steve, the whole process was quite painless.”

ClimateCalc covers 95% of a printing company’s emissions and uniquely includes plates, cylinders, inks and varnishes as well as IPA. It enables members to offer their customers a choice of substrates at differing carbon
levels. Since paper makes up 50% to 70% of a printing company’s footprint, this means members can engage customers on subjects other than price. The standard’s international dimension will also appeal to multinationals, which in any event have a duty to report on their environmental impact. The cost of the scheme depends on the size of the company and whether you take the standard or basic version. The standard model allows for far more personalisation of data in areas such as transport, whereas the basic model uses worst case data.